BRIGANTINE MEDIA
The Customer Experience Revolution
By Jeofrey Bean and Sean Van Tyne
Customer experience goes beyond branding, marketing, and customer service. It is more than products, features, and management.
The book tells today’s company what makes a business profitable in this new century. The “twelve essentials” for creating great customer experience cannot be ignored.
Expectations among consumers have risen. You need to be part of the customer experience revolution or your company will be left behind.
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“Occupy Walmart”
by Al Norman
The message of the Occupy movement has moved from Wall Street to Main Street, as all 1% corporations are scrutinized for their irresponsible behavior. And the “Mother of all 1% corporations,” according to author Al Norman, is none other than the mightiest retailer of them all, Walmart.
The Big Picture
by Kevin Coupe and Michael Sansolo
Movies that illustrate key business lessons in branding, ethics, customer focus, leadership, and more. Get out the popcorn, sit back, relax...and learn!
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Act Like You Mean Business
by Rob Biesenbach
Improve your business communications with ideas from the world of acting. All the business world's a stage, and this book will make your PowerPoints, videos, speeches and even e-mails more effective.
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Am I the Leader I Need To Be?
by Harold Lloyd
Improve your leadership skills by learning the qualities of a Geunine Leader and raising your own "Leadership Quotient" score. Companion DVD available of Lloyd's dynamic delivery of the message to a live audience.
Selling Rules!
by Murray Raphel
52 selling rules, one for each week of the year. Required reading for every salesperson, and also for anyone in business.
Win the Customer, Not the Argument
by Don Gallegos
"The customer is not always right...but she is always your customer." This is Don Gallegos's philosophy of customer service. Why do so many companies get it wrong? Companion Audio CD available
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The Case Against Wal-Mart
by Al Norman
The Case Against Wal-Mart is presented as a legal brief against Wal-Mart, with "counts" against the company ranging from its employment practices to its "Made in America" mythology.
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Slam-Dunking Wal-Mart
by Al Norman
"Slam-Dunking Wal-Mart!" is a no-holds-barred recounting of the tactics Wal-Mart uses to climb to the top of the retailing and food chain. It is a call to action and a blueprint for stopping the expansion of giant Wal-Mart.
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It's About Time: Finding 5 Extra Hours Each Week
by Harold C. Lloyd
Learn to manage your time at work and you'll discover you have 5 more hours every week. Hundreds of brand-new tips for effective time management.
"I found my first five hours in the first four chapters. This book is a keeper." - Jennifer Kinner, President, Product Promotions Kindle edition
“A Friendly Life: The Auto-biography of S. Prestley Blake”
by S. Prestley Blake with Alan Farnham
S. Prestley Blake has lived the American dream. In partnership with his brother Curt and with the help of his parents, Pres started a small ice cream shop in Springfield, MA that later created the Friendly Ice Cream Corporation, a 500+ restaurant chain now known as Friendly’s.
Crowning the Customer
by Feargal Quinn
Our all-time best-selling business book.
More than 30,000 sold to businesses all around the world. You'll discover his three secrets for effective listening, the steps to have customers "boomerang" and come back again, why you should eliminate your head office . . . and more.
Loyalty Marketing
by Brian Woolf
The brilliant follow-up to Woolf's first book, "Customer Specific Marketing" gets into more detail about how businesses can integrate loyalty marketing in their strategy.
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Customer Specific Marketing
by Brian Woolf
Mass marketing is dead. Differentiated marketing is the secret to success. This book has revolutionized marketing.
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The Entre-preneurs Club
by Stan Golomb
Business leaders and entrepreneurs whose companies have succeeded in difficult circumstances explain how they survived and thrived against the odds.
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Business Success in Tough Times
by Neil Raphel, Janis Raye and Adrienne Raphel
Business leaders and entrepreneurs whose companies have succeeded in difficult circumstances explain how they survived and thrived against the odds.
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Speaking Rules!
by Murray Raphel
There are 52 rules of public speaking packed in this informative book. You'll find everything necessary to take you from a novice to an experienced and confident public speaker.